Meta AI

Meta Platforms, the parent company of Facebook and Instagram, is exploring an entirely new domain: launching a premium artificial intelligence assistant for users—Meta AI. This move heralds the further development of the commercialization and personalization of artificial intelligence technology.

Premium AI Assistant: Meta's Bold Attempt

The introduction of Meta AI is a bold attempt by Meta in the field of AI. Reports indicate that Meta is considering charging users for a more advanced version of its artificial intelligence assistant service. This strategy is similar to the subscription services of chatbots offered by Google, Microsoft, OpenAI, and Anthropic, which provide a monthly subscription fee of $20, allowing users to utilize chatbots in workplace applications like Microsoft Word and gain priority access during high usage periods.

Potential Features and Costs of Meta AI

Although it is currently unknown what specific features the premium version of Meta AI might offer and what fees might be charged, it is foreseeable that Meta AI will provide a range of advanced features to meet users' demands for personalized and professional services. Meta's plan may evolve with market and technological developments.

AI Agent: Meta's Innovative Move

Meta is also developing AI agents capable of completing tasks without human supervision. This includes an "engineering agent" to assist with coding and software development, similar to GitHub Copilot, and a "commercialization agent" to help businesses advertise on Meta's applications. These agents can be used both internally and by clients.

Meta's Competitors: Intense Competition in the AI Field

Meta's competitors, including Google, Microsoft, and OpenAI, are also actively developing AI agents. This indicates that the competition in AI technology has entered an entirely new phase, with major companies vying for the high ground in AI technology.

Meta's Capital Investment: $40 Billion in AI R&D

Meta has stated that its total capital expenditure for this year may reach $40 billion, most of which will be used to support the research and development of artificial intelligence. This substantial investment demonstrates Meta's confidence and determination for the future development of AI technology.

Meta AI's Open Source Strategy

Unlike Google and Microsoft, Meta does not provide cloud computing services to other companies, which reduces one avenue for revenue generation. However, Meta has open-sourced many of its large language models, including its flagship model Llama, meaning it will not charge users.

The Commercial Prospects of Meta AI

In recent months, Meta's senior leadership has hinted at plans to charge for some artificial intelligence services. Chief Executive Mark Zuckerberg stated in a call with analysts in April that Meta might charge for "larger models or more computing or some advanced features and things like that," but he added that "this is all very early stuff."


The launch of Meta AI is not only a significant attempt by Meta in the field of AI but also a microcosm of the development of the entire AI industry. As technology continues to advance and the market continues to expand, we can anticipate that more AI products and services will emerge in the future, bringing more convenience and surprises to human life.

Meta AI: Initiating the Paid Era of AI ServicesThis move by Meta Platforms will undoubtedly pave the way for the commercialization and personalization of AI technology. With the introduction of Meta AI, we look forward to seeing a more intelligent, more personalized AI assistant that brings an unprecedented experience to users.

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Copyright StatementThis article is translated from The Information, and the copyright belongs to the original author.